Associations Now

DECEMBER 3, 2013

The countdown begins: Less than a day until attendees shuffle in, and ASAE’s 2013 Technology Conference & Expo commences. — DelCor (@delcor) December 2, 2013. — Andrea Incalza (@CustomerKing) December 3, 2013. That, and more, in today’s Social Media Roundup: Through the Techie’s Looking Glass.

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Associations Now

JULY 24, 2013

Associations on anniversary dues cycles were more likely to have seen an overall increase in membership in 2012, but associations on calendar cycles showed a higher average renewal rate. Marketing General, Inc., ’ And anniversary allows for year-round marketing and takes prorating of dues off the table,” he says.

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Associations Now

DECEMBER 10, 2013

At ASAE’s 2013 Technology Conference & Expo, the path-oriented approach illustrated something long clear for both associations and vendors: Technology is a bigger conversation than ever, and our needs often might diverge—even when we have a common end. — Ernie Smith (@ErnieSmithAN) December 4, 2013.

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Associations Now

FEBRUARY 27, 2014

A new survey of nonprofits and associations found that an organization’s size affected not only its outlook but also the quality of its operational practices. The larger your operating budget, the more confident you probably are in this market. Technology Management.

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Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. Most associations agree non-dues revenue is essential, but our research shows very few ask advertisers and sponsors for their input. What surprised us most in 2013? Kelly Donovan , Naylor’s team leader for online marketing, agreed.

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SCD Group

OCTOBER 7, 2014

By Maddie Grant via Social Fish There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. From content generation to content publishing – each step is crucial and has to be handled cleverly to create the best possible content marketing strategy for your organization.

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Associations Now

OCTOBER 30, 2014

SSE Riga’s alumni association took a close look at what American colleges were doing and, with the help of a marketing agency, considered what its members would respond to. By getting 35 percent of alums to participate, SSE Riga’s association managed to top the U.S.

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Associations Now

MAY 31, 2016

Software ages, initiatives grow harder to justify, and ultimately, you’re stuck having to make a tough decision about your technology—one that might frustrate or anger your members. Jawbone, known for its array of mobile accessories, was a first-mover in the fitness-tracker market, offering up an array of at-times experimental designs.

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Nimble AMS

OCTOBER 17, 2018

In the past few years, there has been a noticeable push by associations to leverage enterprise constituent relationship management (CRM) platforms from Salesforce or Microsoft as the platform for their association management software (AMS). This push has been driven by multiple factors, including the need for: CRM.

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Associations Live

FEBRUARY 1, 2013

It was a great way to kick off 2013, showcase and participate in MSAE's six networking groups, connect with members and share ideas. 2013 Communication Trends The idea that we are no longer in the "information age" - we are in the "attention age" - you must communicate to get people's attention and then keep it!

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Association Adviser

AUGUST 27, 2013

Cain, a former corporate lawyer and negotiations consultant who delivered the opening keynote presentation at the ASAE 2013 Annual Meeting & Expo in Atlanta, said that American business and American culture—even parents of young American children—tend to value extroverted personalities more than introverted personalities. .”

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Associations Now

JUNE 12, 2013

What are the major developments and trends in the field of association management systems and online member communities? I visited several industry partners at ASAE’s Marketing, Membership & Communications Conference last week to find out. User experience.

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Associations Now

DECEMBER 23, 2014

Association management is still largely an office-bound profession, as is clearly reflected in our desktop-versus-mobile breakdown, where mobile’s share of traffic is less than you’d likely see in more on-the-go fields. Most shared: Tragic Loss Brings Valuable Lessons for Gay Pilots Association , by Rob Stott, November 13.

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Associations Now

DECEMBER 4, 2013

Once they joined, they’d always renew, and associations wouldn’t have to spend 10 to 20 percent of their membership marketing budgets on renewals. Behavorial economists and marketers alike know opt-out is way better than opt-in. Technology versus human management. What a wonderful world it would be.

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Associations Now

SEPTEMBER 10, 2013

13 % The percentage of survey respondents in Marketing General’s 2013 Membership Marketing Benchmarking Report who said they use Avectra’s software—making it the second-largest AMS provider in the space, according to the study. What should customers expect down the road? What to Keep in Mind.

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Associations Now

JUNE 26, 2013

It takes some time and effort, but a new study says those numbers are possible with community management done right. A typical community manager is a mid-level professional, highly networked within their organization, with a few years of online community experience. Community managers are highly cross-functional.

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Association Adviser

JUNE 27, 2018

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. AA: Where do you and your team look for input on the strategic direction of ASHA’s membership programming and marketing? MS: Everywhere!

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Off Stage

DECEMBER 29, 2011

He predicts that “ frustrated with the expenses and politics associated with being a member of NAR, some Brokers will decide go it alone.” ” atmosphere when they have 30+% of the market share of listings.” MLSs (and associations) must look for independent sources of income. Think about it.

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